The Stronger Life Project: The Journey to the Perfect Workout

This month I sat down with my business partner and husband – Mike Lannon, CEO and co-founder of Koko FitClub, to talk about motivation.

We started Koko to make it easier for people to be healthy and fit in order to enjoy all of the things outside of working and the gym. To live a stronger life!

As we were developing the Koko FitClub technology and exercise experience, we conducted endless hours of research to understand what obstacles stand in the way for many people to get fit.

It was clear to us that “staying motivated” was one of the things most people struggle with when it comes to finding a long-lasting fitness solution.

So, when we launched Koko FitClub and our patented Koko Smartraining System, we used technology to build in lots of fun ways to keep people connected to their workouts, making the experience more engaging and motivational.  We found that real-time feedback and rewards, like earning points or scoring what we call a “Perfect Workout” can make the difference between a good workout, and a workout that makes you want to come back for more.

But everyone is not motivated the same way, which is why individualized fitness is so important. Each of us needs to find our own way to keep going on our fitness journeys.

Mike and I certainly have our own unique motivators when it comes to our Koko workouts. Check out this video to see what they are. I’d love to hear what keeps YOU motivated to stick to your fitness journey. Please share in the comments below!

Stay Koko Strong!

Mary Obana
President & Co-Founder, Koko FitClub