Why Individualized Coaching Matters for Fitness Success


When it comes to fitness, most people don’t know what to do. As a result, they give up before they can see results from their exercise program.

A fitness plan should be as personal and individualized as a financial plan, and should be managed by a trained expert. Most of us would never trust ourselves to manage our own financial portfolio. We hire accountants, lawyers and financial planners to help us manage these important pieces of our lives. And yet, when it comes to fitness — our bodies and our health — so many people choose to go it alone, and are surprised when they fail.

The doctor shouldn’t be the only professional advice you seek when it comes to having a healthy body and lifestyle. Having the help of a fitness coach to plan and guide you through your workout program can be the difference between fitness failure and fitness success.

According to the American Council on Exercise (ACE), “the effectiveness of fitness coaching is typically determined by improved lifestyle changes and reductions in illness and disease. Fitness coaching has been researched within adult populations and appears to be beneficial for promoting fitness and exercise adherence.”

Having a fitness coach is no longer an unattainable luxury. Consider seeking the help of a fitness coach to navigate the fitness landscape and show you how to workout for your body, your goals and your ability. A fitness coach can help:

  • Establish realistic goals
  • Identify the right fitness program to follow
  • Learn the proper use of gym equipment
  • Determine how and when to increase the intensity of your exercise
  • Properly measure the effectiveness of your program
  • Demonstrate proper exercise form and technique

Most of the time, beginners to exercise programs don’t know where to start. They follow routines found online, in magazines, or recommended by friends. When these programs — which are not tailored to the individual — fail to provide results, most people give up on exercise all together.

And those who have been exercising for years may not realize that changing up their routine could yield better results. People tend to do what they enjoy, or what feels comfortable to them. Many overwork the same muscles over and over because they prefer certain exercises for their favorite muscle groups, without understanding how or why to work the entire body and all its muscles. Failing to progress in fitness can lead to failure or boredom.

So, why should you hire a fitness coach? We asked nationally recognized fitness expert, Drew Massey, Director of Training for GameTime Sports & Training and Master Coach for FreeMotion Fitness, for his thoughts:

  • Accountability. A coach will hold you accountable. It’s hard to cancel on a workout or dog it when you’re coach is there waiting for you, ready to work side by side with a you. A coach’s job is to help you be successful. A great coach has an innate desire to help people, and won’t rest until you’ve worked to the best of your ability.
  • Individualized Experience. A coach will give you a training experience that is tailored to your needs. Your coach should get to know you and, through his or her professional experience, will tailor the workout to your needs. Needs can change from day to day, and a good coach will understand where you are coming from, where you are today, and where you want to go – and will work with you a bit differently each day to make sure you are doing the right thing at the right time.
  • Motivation & Adherence. A coach is going to make sure you stick to your program and advance towards your goals. When you need a shot of positivity, energy and enthusiasm, a coach is going to make sure you get what you need to get the workout done well.

So if you are looking for one-to-one attention, a program built and managed just for you, and the expertise to measure the effectiveness of your workouts, then a fitness coach could be right for you. Ask your gym about their coaching staff, certifications and qualifications and find the right coaching team to help you succeed.

– Lauren Dell’Olio, Master FitCoach and Editor, The Stronger Blog


Interested in Koko?
Try 30 days of complete fitness and coaching for just $30.



About Lauren Dell’Olio

Lauren Dell’Olio is a Fitness Life Correspondent and Managing Editor of The Stronger Blog. Lauren brings her perspective as a working mother of three, lifelong fitness enthusiast, marathon runner and “foodie” to the Stronger Blog. Lauren joined the Koko FitClub corporate team in 2008 as one of the company’s early employees and currently serves as Director of Marketing, with a focus on member experience, content development, social media and digital strategy. Since Lauren joined Koko, the company has grown from 1 to 125+ locations nationwide, serving over 20,000 members. Lauren and her family live in Norwell, MA.

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