Who Wants to Be a Koko Millionaire?

When it comes to exercise, different people are motivated and engaged by different things. For some, it’s social connection – being part of a community of like-minded people who encourage and coach each other to improve their health. Then, there are those who are motivated by healthy competition – with themselves or against others. For most, it’s all about results.

Whether it’s weight loss or body composition or building lean muscle levels, seeing real results is the #1 reason people stick with a particular fitness regimen.  And the key to getting results? Consistency. Find an activity you really enjoy doing, and then do it consistently over time. If an exercise program is designed correctly, you should feel stronger and see changes in the way you look within the first few months.

Because Koko FitClub is a digital gym, we see results in a completely different way: through data. While most exercise solutions rely on scale weight and less tangible results over time, Koko can actually quantify results, acknowledge success and congratulate our members in a variety of fun and motivating ways that traditional gyms simply cannot.

For example, whenever a member works out at Koko, they earn Koko Points, a fun scoring system that lets our clients know how well they performed every workout.  Follow your workout as instructed — with proper form, pace and recommended workloads — and you can earn up to 1000 points for a 30-minute circuit-based strength training session. For each 15-minute interval-based cardio session, you earn 500 Koko Points.

For most members, we recommend a training protocol that includes three strength and four cardio sessions each week. Follow your plan and you might earn about 20,000 points a month, and 250,000 points a year.

So what does it take to earn one million Koko points?

Clearly, it takes dedication and consistency to stick with the program long enough to earn a million Koko Points, and we recognize the individuals who rise to this challenge as Koko Millionaires.

I have met many dedicated Koko Millionaires as I visit Koko FitClubs around the country, and I’m always amazed at their success stories.  These people are truly engaged, remain consistent in their workouts and, in turn, they get results.

“In a nutshell, I love to be active. Running, playing tennis, swimming, walking, learning golf, shooting hoops, you name I will try it and probably love it. Definitely an outside girl. Very competitive, I love a challenge.” – Koko Millionaire Karen Etzkorn

This week I met new Koko Millionaire Karen Etzkorn from Koko FitClub of Walpole, MA. Karen is a mother of three boys, a runner and a certified Kokonut who hit the million-point mark this week — on her 25th Wedding Anniversary, no less. How cool is that?

Karen has been a member since 2011 and has experienced a 24% increase in her strength level to date. Karen is part of a morning workout group that includes a bunch of other female Kokonuts – including fellow Koko Millionaire, Nancy Kelly –who meet from 7:30 to 9:00 am three times a week and motivate one another to keep up the good work. Obviously, it’s paying off for them!

Congratulations Karen on this impressive achievement. We salute you and all the other Koko Millionaires out there who have made a personal dedication to their health and fitness. We look forward to seeing you through your next million Koko Points and beyond.

Michael Wood, CSCS
Chief Fitness Officer, Koko FitClub


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About Michael Wood, Chief Fitness Officer
Michael Wood, CSCS, is Chief Fitness Officer at Koko FitClub, driving the development of integrated strength and cardio training and nutrition programs for Koko members nationwide. A nationally acclaimed fitness expert, Michael has conducted research as a Senior Exercise Physiologist at the Nutrition, Exercise Physiology and Sarcopenia Laboratory at the Research Center on Aging at Tufts University, and has lectured at Boston University and the University of Connecticut. He has been named Boston Magazine’s “Best of Boston” Personal Trainer, and made the Men’s Journal “Dream Team” list of the nine best trainers in the U.S. Michael and his family live in North Attleboro, MA.

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