Category Archives: Uncategorized

The Gamification of Fitness

Gamification of Fitness Koko FitClub

Have you ever played the game Flappy Bird on your phone? Even if you’re not one of the fifty million people who have recently downloaded it, you probably know how addictive these sorts of games can be.

What if I told you that the same principle that makes these games insanely addictive could help you lose weight, build muscle, and live a healthier life? It’s called “gamification” and it has the potential to transform fitness. Continue reading

HIIT: The Unbelievably Effective 15-Minute Cardio Workout

Koko Cardio 15 Minute Treadmill and Elliptical WorkoutsDon’t think you can get an amazing cardio workout in 15 minutes? Download these FREE audio workouts from fitness pro and Koko FitClub Chief Fitness Officer, Michael Wood – and think again.

High Intensity Interval Training (HIIT) is  perfect for anyone who wants a serious workout in less time. A HIIT workout alternates between intense bursts of activity and fixed periods of less-intense activity or rest, working your body more efficiently to give you maximum results with less time at the gym. Continue reading

Is Decision Fatigue Sabotaging Your Workout?

Is Decision Fatigue Sabotaging Your Workout?

Two roads diverged in a wood, and I—
I took the one less traveled by,
And that has made all the difference.
                                    – Robert Frost

Decisions, decisions. They come at us every day, fast and furious.  They weigh on us, too, because, as Frost suggests in his great poem, “The Road Not Taken,” they have consequences.

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The Next Frontier: Fitness is Physical and Virtual

Physical-Virtual Synthesis

The future of fitness?

With all the excitement about fitness tracking devices and apps, we seem to be forgetting a crucial fact: Exercise is not a virtual experience. It’s physical. It’s all about moving your body in the real world.

Because life can be complicated, many of us also need a physical place apart from the rest of life – from work, home and everything else – designated especially for exercise.

So, in two essential ways, fitness is an exception to the digitization of everything. It’s a physical experience that can’t be replicated on the screen. Indeed, for many it’s become a respite from screen life. Continue reading