Hello Koko Nation!

I’m fired up for this weekend and hoping that you’ll join me by getting out to your Koko FitClub and doing a little “CAHDIO” to support a great cause, the American Cancer Society Relay for Life.

The Koko FitClub 5 Million Point Challenge takes place over 24 hours this weekend starting tomorrow, Saturday, March 24th at 6am and ending Sunday morning at 6am.

You can find the official details of the challenge below.

Whether you pick the treadmill, elliptical or both, my family and I will be hiking and climbing right along with you at our local club in Plainville. What a great feeling to do a nice interval workout, something good for our bodies,  while at the same time helping others.

Stay Koko Strong!!!

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For 24 hours during the weekend of March 24-25, 2012, Koko FitClub members will link arms virtually with their fellow “KokoNuts” across 27 states to raise money for cancer research.

The first ever Koko FitClub “5 Million Point Challenge” will capitalize on the ability of the innovative fitness club’s patented Smartraining™ technology to do something no other health club can do: collect and compile all the exercise activity data of its members nationwide and translate it into “Koko Points” to be tallied toward a unique fundraising goal. Every time a member comes to Koko FitClub they earn Koko Points for their workouts based on their effort and performance. During this 24-hour period, members will be challenged to earn and contribute the Koko Points from their “Koko Cardio” workout sessions to raise money and awareness for cancer research and treatment. If Koko members nationwide can collectively reach the 5 million point total in 24 hours, Koko will donate $20,000 to the American Cancer Society Relay for Life.

“It’s a great way to turn our members’ efforts directly into a financial contribution to battle against a disease that touches too many of us,” said Koko co-founder Mike Lannon. “I am always energized to see the amazing results individual members achieve with Koko and how it can truly change their lives. This challenge will rally Koko Nation together as a whole to achieve a goal that helps improve the lives of others.”

“Many of our members support local charity walks and runs this time of year, and we see our 5 Million Point Challenge as a great way to kick off their efforts right here at Koko. It’s a great motivator and a great cause.”

Koko FitClub bills itself as the “world’s first automated personal training studio.” Their one-of-a-kind patented technology creates precisely customized strength and cardio workouts for members based on their personal goals and fitness ability.

Through this technology, called the Koko Smartraining System, Koko is able to provide each member with high-efficiency workouts that eliminate wasted time and boredom while achieving lasting, quantifiable results. In fact, Koko workouts deliver twice the results in half the time as a traditional “gym” workout, and each workout changes daily based on members’ individual goals and progress.

Plus, Koko’s technology enables members to digitally track their workout performance and monitor their progress online. For each 15-minute Koko Cardio session or 30-minute strength session completed, members earn Koko Points, a score that helps to quantify their progress over time. These Koko Points will be the tallied for the 5 Million Point Challenge .

The Koko FitClub 5 Million Point Challenge takes place from 6am Saturday, March 24, 2012 to 6am Sunday, March 25, 2012. To participate, members simply sign up for and complete at least one 15-minute Koko Cardio session during the challenge times.